Introduction:
Siegen-Wittgenstein, Germany—Each restaurant must be well-represented online in the modern digital world. This was not an exception for the popular Seelbacher Gyros restaurant chain, which is everybody's favourite for tasty gyros and hospitality. But what set this local market apart was yet another essential characteristic: professional web developers and competent WordPress designers were quite challenging to come by.
The Challenge:
Seelbacher Gyros was facing two major challenges: a limitation in local professionals, as the local market lacked the necessary skilled workforce to develop a strong eCommerce platform, and a quality requirement for a user-friendly website that could enhance customer interaction and faciltate online food ordering.
Solution:
With DastN’s Outsourcing services, a strategic solution was provided to overcome these challenges, offering Seelbacher Gyros several critical advantages. By tapping into global professionals, the company was able to access the necessary skills to develop a powerful eCommerce platform and build a high-quality, user-friendly website that would boost customer interaction and faciltate online ordering. This approach allowed Seelbacher Gyros to bypass local limitations and improve its overall digital capabilities efficiently.
Impact:
- Cost Reduction: This reduced development costs by about 60%, allowing the restaurant to reinvest those savings into other business areas.
- Faster Development Time: Project timelines were reduced by 30%, which enabled the rapid implementation of new features and updates, thus improving the customer experience.
- Website Stability: Increased uptime to 99.9% and increased page loading by 50%, thereby avoiding irritating customer downtimes.
- Customer Experience: The new eCommerce platform enabled the user to access the desired information or complete the online reservation more quickly, thus surprisingly increasing online reservations by 200% within one year.
- More Customer Engagement: A better site performance spells a satisfied and loyal customer base commanding more online orders.
While offshoring often brings advantages, Seelbacher Gyros knew of possible communication disadvantages. Thus, they adopted the following:
- Project Management Tool: Special tools concerning project management were used for smooth workflow, ease, and communication.
- Documentation and Training: They provided solid documentation and video training that allowed knowledge transfer between the local and the offshore teams.
- Practices of Transparent Communication: Cross-functional teams were set up with leads and clear communication for effective project coordination and real-time updates using Google Meet and Odoo.
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Conclusion:
The offshoring strategy by DastN produced immediate benefits, setting the scene for further growth. With the renovated identity, rejuvenated customer experience, and organized internal processes, Damfino now uses digital marketing to expand further.
The Damfino success story has underlined how offshoring global professionals can ensure cost savings, faster project completions, and long-term business success.
Key Success Factors:
This offshoring engagement has not only made digital operations smooth but has also promoted cross-cultural understanding among the team members.
Employee Empowerment: Staff felt more operational, businesslike, and collaborative; they knew more about their extended team.
Brilliant Customer Experience: In-store services could be offered online faster, encouraging customers to use the services repeatedly, thus building loyalty.
Recognition: the owner of the chain praised the offshoring strategy developed by DastN. It was noted that professionalism through the offshoring team increases improved digital operations.
Client Testimonial
"The entire project was completed in just one week, and the cost was very affordable without compromising on quality. Thanks to DastN, I highly recommend their services to anyone needing fast, creative solutions at great value."
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Goran Omar |
Project manager, Seelbacher Gyros |
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